30 Businesses Who Took Creativity to New Levels with Their Innovative Business Cards
There are many ways to elevate the reputation of your business... How seriously have you considered the potential that a cleverly designed business card could really do the trick?
Even the best business ideas can result in total failure if not for one majorly important aspect of running a business: advertising. We all love the idea of being successful through reputation and word of mouth alone, but that's just not how the real world works for most business owners.
Advertising and community are the keys to success, especially early success when you're just beginning to make a name for yourself. There are many ways to advertise yourself and your business, and not all of them are created equal.
Business cards are one of those things that many people underestimate in terms of power and value. In fact, many people design very simple business cards on their own through budget-friendly websites that cater to this service... but is that really the best approach?
Across the world, some creative and ingenious individuals have taken the idea of advertising and business cards and combined them in genuinely clever ways. They're maximizing the potential of something as seemingly simple as a business card.
With plays on words, illustrative parallels, and cheeky disguises, these business cards have it all. Honestly, after checking out the unique ways these businesses and professionals have advertised themselves with their awesome business cards, you'll surely rethink the very concept of business cards themselves.
1. This photographer turned his business card into a viewfinder.
Norris Mantooth2. This business card is a seed packet.
Lush Michigan3. A Plumber's Clever Card
Yale Town Plumbing
4. Personal Trainer's Business Card
5. Bike Mechanic
Broke Bike Alley
Broke Bike Alley
According to the U.S. Bureau of Labor Statistics (BLS), "approximately 20% of new businesses fail during the first two years of being open, 45% during the first five years, and 65% during the first 10 years. Only 25% of new businesses make it to 15 years or more."
6. Hairdresser
Marko Stanzl
Marko Stanzl
Marko Stanzl
7. This card can be folded into a miniature chair.
Tok & Stok
8. This card transforms into a mini tennis court for tabletop shenanigans.
9. This designer made an incredibly stylish business card.
Dario Monetini
Dario Monetini
10. Taking the idea of a business card to new levels? That's what this makeup artist is doing.
Sandra Make Up
Sandra Make Up
On average, research shows that it takes a minimum of 2-3 years for a new business to be truly profitable. The exact timing depends mostly on the startup costs for each individual new business.
Although some home-based or online, low-cost startups may generate a profit almost immediately, one of the highest costs considered is marketing and advertising.
11. When your job is to train people how to survive, making your business card edible dried meat is pretty cheeky.
BC Adventure
12. Selling frames and other art accessories? Why not make your business card a frame, too?
Frames and Accessories
13. Sommeliers are wine stewards, which makes this business card quite clever indeed.
Myléne Poisson
Myléne Poisson
14. A LEGO agent's business card will make you want to be a LEGO agent.
LEGO
LEGO
15. This business card for a head shop also happens to be a "Chigarette Filter."
head2headshop
head2headshop
head2headshop
Most professional advice about starting a business includes suggesting that owners should not take a salary for at least the first year and instead reinvest that money back into their new business. This advice is believed to genuinely stimulate growth.
16. This designer's business card is blooming.
Another Bloomin' Designer
Another Bloomin' Designer
17. Yoga Center? A bendy straw is clearly the way to go.
Y Yoga Center
18. This Buy/Sell Investment Representative definitely took an interesting and fun route with his business card.
Franco Caligiuri
Franco Caligiuri
19. Divorce Lawyer
James A.W. Mahon
Source
20. Cosmetic Surgeon
Two terms known in the business industry that describe profit are "ramen profitability" vs. "actual profitability." According to FreshBooks:
"Ramen profitability means the business can support its owners financially (though barely). Online or home-based businesses that take little money to start up can reach ramen profitability quite quickly. Actual profitability means that the founders can take healthy salaries, with enough cash left over to show a profit in the books."21. Dentist
Michael Haene
22. "Circumciser"
23. When you're a classic-rock-inspired hairstylist, this rockin' comb business card is an incredible way to stand out. If you rub it with your fingernail, you can hear music.
MOD
24. In the business of transporting cargo? Transform your business card.
TAM CARGO
25. This restaurant's business card is also a salt shaker.
dribble
In a recent discussion about starting a business, financial expert Suze Orman emphasized the importance of a cautious approach:
"It's crucial to start with a clear financial plan. Don't rush into debt; instead, focus on building your business gradually. Understand your expenses and revenue streams, and always keep an eye on your cash flow. This will help you make informed decisions and avoid unnecessary risks."26. Another seriously clever business card from a personal trainer.
Paul Nielsen
27. Don't let personal trainers get all the clever credit; check out this yoga trainer's card.
get stretchy
28. Or how about this yoga studio's yoga mat business card?
FLOW YOGA
29. This business card for a high-end restaurant is also a cheese grater.
Bon Vivant
Bon Vivant
30. "Grill Me," says this business card.
BKK Grill
BKK Grill
BKK Grill
Now that you've seen the evidence, wouldn't you agree that a clever, eye-catching, or otherwise ingenious business card could easily be an essential component of your business's success? It's certainly hard to think otherwise.
Which business card seen here today stands out the most to you? Share your thoughts in the comments now.