20 People Share Things That Had People Hyped But Turned Out To Be A Huge Disappointment
"Adulthood. I would like a refund."
We've all been disappointed at least once in our lifetimes. Those who have only experienced disappointment once are very fortunate.
We live in a consumer society, and people are always trying to take advantage of that by selling us products. However, many others are also trying to sell us the same items.
This phenomenon is called competition. Competition drives marketers to find new ways to promote their products.
Creating hype around new products, services, or events is one of the most effective strategies. Don't feel bad for getting excited about some amazing new product that will soon hit the market.
You are under the influence of marketing agencies; it's their job to create that hype.
And they are very good at it. Unfortunately, the people who developed some of these products are not as skilled as their marketing teams.
Because many of these things didn't turn out as expected. In fact, they turned out to be awful—let's be honest.
A Redditor going by the name u/PsychedelicAirFusion asked the question, "What had so much hype surrounding it but was actually terrible?" More than 50,000 answers poured in, and we have selected 20 of the most interesting ones.
So, if you've ever been disappointed by that "next most awesome thing in the whole universe," take a look—maybe it's on the list.
The original post:
Reddit1. The Power Glove - the power to make you spend money for nothing
Reddit2. Olestra was actually dangerous
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3. Floam was hard to clean...
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4. I am being eaten by a snake. Come watch! How can you say no to that?
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5. Well, it was a good effort. Nope, it was not...
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6. Imagine the possibilities...
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7. Now you see it, now you don't...
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8. It takes some action too.
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Do you find these things familiar? Did you eagerly wait for some of them too? The principle behind this marketing strategy is FOMO (Fear Of Missing Out), which arouses our natural appetite for mystery. When those two elements combine, we gladly join the hype.
9. Yeah, those didn't last long... MP3 killed them
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10. No 3D TV owner has ever watched more than one 3D movie...
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11. Back to the Future or to the hospital?
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12. Google Glass made people uncomfortable
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13. Floyd Mayweather vs. Logan Paul. Paul later said, "Did Floyd let me survive?"
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14. Ted came and left...
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15. Segway paved the road...
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16. It took time...
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17. Yeah, all of us do
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18. Don't get me started...
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19. Suicide Squad - mixed feelings
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20. The worst apocalypse ever.
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Marketing agencies have a list of strategies to create hype, and it goes something like this:
- Identify your market segment. First, figure out who will be using your new product. ...
- Start testing your product. ...
- Blog about it. ...
- Tease your audience. ...
- Promote your product at a special event. ...
- Add a video demonstration to your website. ...
- Start taking pre-orders.
Wouldn't it be great if they could add something like, "Make sure the production department has actually developed a product worth marketing!"? It would make our lives so much easier and more peaceful.
