Artist Creates Action Figures of Marvel Superheroes in '70s Style, and They Are All Stunning

From a fan since childhood, this artist is living his dream as an action figure designer.

Marvel fans have seen their favorite heroes reimagined in plenty of ways, but Paul Harding's latest series gives them a fresh twist. He has turned iconic characters into action figures with a distinctly 1970s feel, and the results are hard to ignore.

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Harding is a sculptor, illustrator, concept artist, and action figure designer who has spent years working across Marvel, DC, Star Wars, and more. For this project, he leaned into a decade that changed comics in a big way, bringing extra attitude, texture, and style to each figure.

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The full lineup is packed with familiar faces, and the retro look makes them feel brand new. Read on to see how many of these '70s-inspired heroes you recognize.

1. Paul Harding's Latest Series of Action Figures

1. Paul Harding's Latest Series of Action FiguresPaul Harding
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2. James "Logan" Howlett

2. James "Logan" HowlettPaul Harding
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3. The Hulk

3. The HulkPaul Harding

4. King T'Challa

4. King T'ChallaPaul Harding

5. Misty Knight

5. Misty KnightPaul Harding

6. Stan Lee

6. Stan LeePaul Harding

7. Doctor Strange

7. Doctor StrangePaul Harding

8. Dark Surfer (Silver Surfer)

8. Dark Surfer (Silver Surfer)Paul Harding

9. Captain America

9. Captain AmericaPaul Harding

10. Storm

Captain America action figure in 1970s style, beside Silver SurferPaul Harding

11. Luke Cage

11. Luke CagePaul Harding

12. Tony Stark

12. Tony StarkPaul Harding

13. Captain Marvel

13. Captain MarvelPaul Harding

14. Thor

Captain Marvel and Tony Stark action figures in retro 1970s costumesPaul Harding

15. Spider-Man

15. Spider-ManPaul Harding

16. Bucky Barnes

16. Bucky BarnesPaul Harding

17. Daredevil

17. DaredevilPaul Harding

18. Blade

Daredevil action figure in 1970s style, with Bucky Barnes nearbyPaul Harding

19. Iron Man

19. Iron ManPaul Harding

20. Peter Parker

20. Peter ParkerPaul Harding

Paul Harding’s ’70s action-figure vibe feels like old-master paintings that prove influencers started centuries ago.

21. Gwen Stacy

21. Gwen StacyPaul Harding

22. Black Widow

22. Black WidowPaul Harding

23. Wolverine

23. WolverinePaul Harding

24. Deathlok

24. DeathlokPaul Harding

25. Red Skull

25. Red SkullPaul Harding

26. Ghost Rider

26. Ghost RiderPaul Harding

27. Nick Fury

27. Nick FuryPaul Harding

28. Cosmic

Nick Fury action figure in 1970s style, with Ghost Rider and Black PantherPaul Harding

29. Iron Fist

29. Iron FistPaul Harding

30. Black Panther

30. Black PantherPaul Harding

31. Thanos

Iron Fist and Black Panther action figures in retro 1970s lookPaul Harding

32. The Punisher

32. The PunisherPaul Harding

33. Morbius the Living Vampire

33. Morbius the Living VampirePaul Harding

34. Nova

The Punisher and Morbius action figures in 1970s style, with Dr. DoomPaul Harding

35. Dazzler

35. DazzlerPaul Harding

36. Dr. Doom

36. Dr. DoomPaul Harding

37. White Tiger

37. White TigerPaul Harding

38. Jack "The King" Kirby

38. Jack "The King" KirbyPaul Harding

39. The Kingpin

39. The KingpinPaul Harding

40. Moon Knight

40. Moon KnightPaul Harding

41. Mephisto

41. MephistoPaul Harding

42. Shang-Chi

42. Shang-ChiPaul Harding

43. Brother Voodoo

43. Brother VoodooPaul Harding

44. Madam Hydra

44. Madam HydraPaul Harding

45. Colleen Wing

45. Colleen WingPaul Harding

46. Bullseye

46. BullseyePaul Harding

47. Silver Surfer

47. Silver SurferPaul Harding

48. Sabretooth

48. SabretoothPaul Harding

49. The Ninja

49. The NinjaPaul Harding

50. Howard the Duck

50. Howard the DuckPaul Harding

Harding, in his 17 years in the industry, has had the opportunity to work on various characters.

His first step is to do everything digitally with ZBrush, a software that has the functions needed by sculptors. He creates the joints, cuts up the figure into sections, and 3D prints them for painting and production.

This is the very process he used for Marvel in the 1970s. However, the rendering with materials, textures, and colors is done using another program.

This enables him to create illustrated portraits that center on the essence of the character. He chose the '70s decade because it was a transformative era in comics, characterized by myriad edgy storylines and racial diversity.

Like other art forms, sculpting has its own set of challenges, which are present even as Harding produces his work.

The artist must think about how to make each figure unique. He also spends a lot of time and effort just to get the details right.

Do you want to see more of his work? Head over to Maya Angelou's official website.

Want weirder fandom? Check out the collector who turned random stuff into 54 jaw-dropping collections.

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